04/05/2012

Jackson Estate Signs Pepsi Deal

The estate of late singer Michael Jackson has allegedly signed a huge merchandising deal with soft drinks giant Pepsi.


Recently it was stated that a remix of Jackson's massive hit Bad was to be created by a collaboration of Skrillex, Diplo and A Trak, for an upcoming Pepsi music promotion, and now more details have emerged of Pepsi's plans for Jackson. The King of Pop's image will appear on special cans of drink and consumers will be able to download further remixes of Jackson's hits from his 1987 Bad album. A spokesperson for the estate said:


"We're here to market the Bad album and Pepsi is the most effective place to do it."


Jackson previously worked with Pepsi in 1984, which resulted in the singer seriously burning his scalp in a pyrotechnics accident. Many believe this incident led to Jackson's addiction to painkillers - which ultimately killed him.